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Welcome to Marketing for Fitness Coaches

Welcome to Marketing for Fitness Coaches

The show that helps you treat marketing like a natural extension of your coaching practice — not a separate job you dread. I’m your host, Kandace Dickson — CMO at OPEX and CoachRx — And each episode, I’ll share systems, strategies, and mindset shifts that help you market with the same care, consistency, and purpose you bring to your clients.

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Coaching Women Through Perimenopause and Menopause: A Comprehensive Guide

Coaching Women Through Perimenopause and Menopause: A Comprehensive Guide

Are you a fitness coach looking to better support your female clients through the changes of midlife? It's time to understand the unique challenges women face during perimenopause and menopause. In this guide, Coach Haley Milard provides practical strategies, insights, exercise modifications, and nutrition advice for this significant life stage.

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CoachRx Brand Ethos: In Defense of the Coach-Client Relationship

CoachRx Brand Ethos: In Defense of the Coach-Client Relationship

CoachRx stands for coaches who understand their impactful role: servant, exemplar, leader, and humble guide in a client's fitness journey. We believe coaching is fundamentally a relationship—one built on trust, expertise, and personalized attention that cannot be automated, templated, or reduced to entertainment.

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CoachRx Programs: Cluster Sets For Strength Program Design Template Overview

CoachRx Programs: Cluster Sets For Strength Program Design Template Overview

Ever wonder how top coaches build strength programs that actually work? It's not just about throwing heavy weight around. It's about balancing intensity and volume in a way that drives results. Today, we're diving into a program from CoachRx called "Cluster Sets for Strength" with Ashley to see how the pros do it.

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How Dr. David Skolnik Switched to CoachRx To Grow His Coaching Business

How Dr. David Skolnik Switched to CoachRx To Grow His Coaching Business

Imagine switching to a new platform and having everything—clients, programs, all your hard work—moved over for you in under 24 hours. Sounds like a dream, right? That's exactly what happened when Dr. David Skolnik made the jump to CoachRx. Let's explore why this switch is a win for him and could be for you too.

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Back Room Talk Coach Spotlight: Robin Steyvers - Building Fitness Coaching Retreats That Combat Isolation and Create Community

Back Room Talk Coach Spotlight: Robin Steyvers - Building Fitness Coaching Retreats That Combat Isolation and Create Community

A look inside the world of Robin Steyvers, a fitness coach who's redefining professional coaching by bringing coaches and entrepreneurs together through immersive retreats. From his early days helping friends at outdoor calisthenics parks to running Viomatico retreats on the beautiful island of Madeira, Robin shares his journey coaching and prioritize deep relationships.

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CoachRx Programs: Studying Program Templates To Learn Program Design

CoachRx Programs: Studying Program Templates To Learn Program Design

Ever feel lost trying to figure out the best order for exercises in a program? You're not alone! Many coaches, especially when starting out, struggle with program design. It's easy to get caught up in what exercises to use, but the why is often missed. The good news is that analyzing program templates created by expert coaches can unlock the secrets behind effective program design.

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Scaling your Coaching: How to Write 100 Individualized Training Plans a Week

Scaling your Coaching: How to Write 100 Individualized Training Plans a Week

As fitness coaches, we've all faced that moment of overwhelm—staring at a screen with dozens of client programs to write and wondering how to maintain quality without working around the clock. Creating truly individualized programs at scale remains one of the greatest challenges in professional coaching.

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Coaching Training Blocks: A Strategic Approach to Client Progression

Coaching Training Blocks: A Strategic Approach to Client Progression

Elite coaches know that structured training is the key to client success. Rather than random workouts, effective programming uses distinct training blocks—accumulation, intensification, pre-competition, competition, and deload—to create consistent progress for clients at every level.

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Coaching the Concentric: How to Transform Your Clients' Training Through Tempo

Coaching the Concentric: How to Transform Your Clients' Training Through Tempo

As coaches, we often emphasize the eccentric phase of movements to our clients: "Lower it slowly," "Control the descent." But how much attention do we give to the concentric (lifting) portion? In my years of coaching, I've found that mastering concentric tempo can be a game-changer for client results.

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Coaching Resistance Training Progression: A Strategic Framework

Coaching Resistance Training Progression: A Strategic Framework

Effective coaches understand that resistance training progression extends far beyond simply adding weight to the bar. When coaching clients through their resistance training journey, a structured approach to progression based on training age, individual capacity, and specific goals creates sustainable results.

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