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The Content Gap Most Fitness Coaches Miss

The Content Gap Most Fitness Coaches Miss

If one of my clients told me they had trained five days a week for six months and nothing changed, my first question would be simple: what were they doing in those sessions, and what were they doing the other 23 hours of the day? Showing up isn't the same as training with intention. I look at content the same way. A lot of fitness coaches are posting, filming, writing, and staying active online, but the DMs still aren't coming. In most cases, the issue is the exchange between what the viewer gives and what the content gives back.

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Pull-Up Faults and Fixes With OPEX Coaches Daniel Persson and Brandon Gallagher

Pull-Up Faults and Fixes With OPEX Coaches Daniel Persson and Brandon Gallagher

A stubborn pull-up usually isn't a grit problem. Most people are fighting poor positions, missing range of motion, or trying to force strength through a shape their body can't hold well yet. In this Behind the Design session, Daniel Persson and Brandon Gallagher move past simple pull-up progressions and into the faults that stall progress. Their bigger point is useful for any coach or athlete: better pull-ups come from better positions first, then better accessory work.

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Your CoachRx Podcast Network Update Late April 2026

Your CoachRx Podcast Network Update Late April 2026

The CoachRx Podcast Network delivered another strong two weeks, covering everything from the mental game in CrossFit competition and HYROX race-day execution to back squat programming, strict HSPU development, pull-up progressions, and the best exercise for each muscle group. Plus, you'll find class programming frameworks, training volume debates, why most fitness coaches go broke, practical strategies for habit formation, a pro rugby player's journey into business ownership, and a creative workflow that makes content feel effortless. Here are 17 must-listen episodes.

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Stop Scrolling Before You Create, Do This Instead!

Stop Scrolling Before You Create, Do This Instead!

When you spend too much time studying other coaches' content, you start second-guessing your own ideas. Comparison disconnects you from your instincts faster than almost anything. And the whole point of developing your Coaching Content Signature; your beliefs, topics, and delivery style, is to sharpen those instincts through your own repetition, not someone else's.

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Pull-Up Programming: How OPEX Coaches Build Your First Rep

Pull-Up Programming: How OPEX Coaches Build Your First Rep

A strict pull-up looks simple until you try to earn one. You hang from the bar, pull yourself up, and realize fast that strength is only part of the job. If you've been chasing your first rep, or trying to help a client get there, this breakdown is useful because it treats the pull-up like the skilled strength movement it is. The big idea is simple: stop treating pull-ups like a test, and start training the pieces that make the test possible.

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The CoachRx and FullScript Partnership: What It Means for Your Practice
Career Development, Education, Feature Highlight Ashley Brownell Career Development, Education, Feature Highlight Ashley Brownell

The CoachRx and FullScript Partnership: What It Means for Your Practice

Your clients already buy supplements. Most of them buy from random places, follow a podcast recommendation, and hope for the best. If you coach the whole person, that gap has been sitting in plain sight for a while. The new CoachRx + FullScript partnership gives you a cleaner way to make supplement recommendations without adding admin work.

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Why Fitness Coaches Should Create Content for Mastery, Not Just Clients

Why Fitness Coaches Should Create Content for Mastery, Not Just Clients

Most coaches say they create content to get clients. That answer makes sense, but it misses the deeper reason great content works in the first place. If content feels like a chore, a sales task, or a weekly obligation, that mindset is probably the problem. I think the best coaches create content for mastery first, then meaning, then money. Once I started looking at content that way, everything changed.

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Back Squat Faults, Fixes, and Accessories That Build Strength

Back Squat Faults, Fixes, and Accessories That Build Strength

A back squat can look solid on the way down and still fall apart at the bottom. If you keep seeing buttwink, hips shooting up, or a squat that never feels as strong as it should, more random volume usually won't fix it. This breakdown follows the OPEX Behind the Design coaching session with Daniel Persson and Brandon Gallagher, where they walked through common squat faults, why they happen, and how to choose accessories with a purpose. The video is below, and the written takeaways start right after it.

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CoachRx Q1 2026 Platform Update: What Shipped, What You Asked For, and What's Next
Feature Highlight Ashley Brownell Feature Highlight Ashley Brownell

CoachRx Q1 2026 Platform Update: What Shipped, What You Asked For, and What's Next

A packed CoachRx update for fitness coaches and gym owners. This quarters CoachRx Community Call, Car; Hardwick breaks down what shipped since December, what coaches have been asking for, and what's coming next. You'll get a clear look at major platform updates like the new conditioning library, client autonomy tools, workout builder improvements, faster loading speeds, and custom onboarding changes. He also shares what he's hearing most in one-on-one coach calls, including client acquisition, efficiency, customization, personalization, integrations, and where the business suite still needs to improve. Later in the call, they preview upcoming features like custom theming, client effort tracking, online indicators, and the next version of RxBot.

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The See-Make-Say Content System for Fitness Coaches

The See-Make-Say Content System for Fitness Coaches

The hardest part of content usually isn't talent. It's the moment I sit down to create and feel like every good idea has vanished. If you've felt that too, I want to make one thing clear. The blank page problem is rarely a creativity problem. In my experience, it's almost always a systems problem. Once I started treating content like part of my coaching practice, not a separate task, everything got easier. That's where the See-Make-Say loop comes in.

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Your CoachRx Podcast Network Update Early April 2026

Your CoachRx Podcast Network Update Early April 2026

The CoachRx Podcast Network brought the heat over the last two weeks, from the mental game in CrossFit and prescribing effort in classes to why most coaches go broke (and what to do about it). Plus, we’ve got handstand walk programming, back squat periodization, the credibility gap between influencers and real coaches, and a rugby-to-business-owner story you need to hear. Here are 15 must-listen episodes.

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Why Most Fitness Coaches Go Broke (And How to Fix It)

Why Most Fitness Coaches Go Broke (And How to Fix It)

Most fitness coaches don't fail because they're bad at coaching. They fail because the math behind their business doesn't work. In this episode of Frameworks, I break down why great coaches burn out, why common coaching models cap your income, and how to fix it before you waste years grinding for too little. I walk through real numbers for group coaching, personal training, and individual design, then show how I think about pricing, retention, capacity, and profit. If you're a fitness coach trying to build a sustainable coaching business, this one matters. I also walk through a simple forecasting tool so you can stop guessing, run your numbers, and make better business decisions with clarity.

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The Credibility Gap: Why Fitness Coaches Need Influence, Not Followers

The Credibility Gap: Why Fitness Coaches Need Influence, Not Followers

I don't think most professional fitness coaches want to become influencers. I do think they want to become influential. That difference matters more than ever because the fitness market is crowded, experienced, and skeptical. In a mature market, credibility creates visibility, and trust is the currency that converts. That's where real growth starts.

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Bench Press Accessory Work That Fixes Common Faults

Bench Press Accessory Work That Fixes Common Faults

A stronger bench press rarely comes from benching more and hoping for the best. It usually comes from spotting where the lift breaks down, then picking accessory work that solves that exact problem. That was the big theme in this OPEX Fitness conversation with coaches Brandon Gallagher and Daniel Persson. They framed bench faults as useful feedback, not bad news, and showed how better exercise selection can turn a sticking point into a clear plan.

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Content Minutes for Coaches: The Metric That Builds Trust and Clients

Content Minutes for Coaches: The Metric That Builds Trust and Clients

For years, I watched coaches chase follower count. Then the focus shifted to views. Both numbers can look exciting, but neither tells me what I actually need to know, which is whether the right person is moving closer to trusting me enough to buy.

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Your CoachRx Podcast Network Update End Of March 2026

Your CoachRx Podcast Network Update End Of March 2026

The CoachRx Podcast Network just delivered another powerful week of content, and this collection is packed with specialty programming, mindset mastery, and strategic business insights. From complete HYROX prep programming and handstand walking progressions to why specialization might be your best business move, here are 8 must-listen episodes.

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How OPEX Coaches Build a Bench Press Program From 200 to 225 Pounds

How OPEX Coaches Build a Bench Press Program From 200 to 225 Pounds

A bigger bench usually looks simple from the outside. Add weight, train hard, repeat. In practice, it rarely works that cleanly. Bench press programming gets better when the goal is clear, the weak point is known, and every exercise has a job. In this live design breakdown, Brandon Gallagher and Daniel Persson walk through how they'd build a bench-focused program for an intermediate lifter trying to reach 225.

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