Bold white text on black background that says ARTIFACTS

ALL

Back Room Talk Coach Spotlight: From Bodybuilding to Stay-at-Home Dad: Garrett Bell's Journey Through Fitness Identity and Professional Growth

Back Room Talk Coach Spotlight: From Bodybuilding to Stay-at-Home Dad: Garrett Bell's Journey Through Fitness Identity and Professional Growth

This episode of Back Room Talk explores the multifaceted journey of Garrett Bell, an Alabama-based fitness coach whose path from high school athlete to stay-at-home dad demonstrates how life's seasons shape coaching philosophy. Garrett's story reveals how discovering OPEX methodology under James FitzGerald transformed his understanding of fitness, and how becoming a parent reshaped his priorities while deepening his commitment to helping others find sustainable approaches to health.

Read More
CoachRx Podcast Network Roundup October 1 - October 15, 2025

CoachRx Podcast Network Roundup October 1 - October 15, 2025

The CoachRx Podcast Network delivered another wisdom packed collection of episodes through the first half of October, covering everything from load management and observation skills to learning from legends and overcoming camera anxiety. Here's your complete guide to 10 essential episodes that are elevating coaching standards this fall.

Read More
Frameworks Episode 22 Recap:  What We Can Learn from Charles Poliquin

Frameworks Episode 22 Recap: What We Can Learn from Charles Poliquin

In this week’s episode of Frameworks, I share 3 lessons from Poliquin that still hold true today: Why structural balance is the foundation of performance, How training age should guide every prescription, And why short loading cycles often produce better results than long ones. If you’re a coach who values clarity over complexity, and longevity over hacks, this one’s worth a listen.

Read More
Back Room Talk Coach Spotlight: From Injury to Impact: Keith Gulliford's Journey from England to America's Fitness Industry

Back Room Talk Coach Spotlight: From Injury to Impact: Keith Gulliford's Journey from England to America's Fitness Industry

This episode of Back Room Talk explores the inspiring transatlantic journey of Keith Gulliford, a British fitness coach whose career-altering ACL injury became the catalyst for an 18-year coaching career in the United States. Keith's story demonstrates how personal setbacks can become professional breakthroughs, and how proper education transforms good coaches into exceptional ones. Now an OPEX ambassador and Lifetime Fitness veteran, Keith's approach to coaching has evolved from session-focused training to comprehensive lifestyle guidance.

Read More
How to Create a Content Strategy That Feels Like You (and Actually Works)

How to Create a Content Strategy That Feels Like You (and Actually Works)

Build a content strategy that sounds like your coaching. In this episode, learn how to define your content signature, write with a clear voice, repeat your message without sounding stale, and turn one idea into 10 posts. Perfect for fitness coaches who want content that is specific, clear, and hard to copy. Grab the blog notes and Google Doc worksheet in the link below, then put in the reps.

Read More
CoachRx Podcast Network Roundup September 18 - October 1, 2025

CoachRx Podcast Network Roundup September 18 - October 1, 2025

The CoachRx Podcast Network delivered another powerful collection of episodes through late September, tackling everything from mental performance and programming failures to family health and strategic marketing. Here's your complete guide to 13 episodes that are shaping the coaching conversation as we head into October.

Read More
Turn Wearable Data into Coaching Actions: From Trends to Prescriptions in CoachRx
Career Development, Community Call, Education Ashley Brownell Career Development, Community Call, Education Ashley Brownell

Turn Wearable Data into Coaching Actions: From Trends to Prescriptions in CoachRx

Coaching is about more than workouts and nutrition advice. The best results come from systems that guide both you and your clients to clear decisions, sustainable habits, and lasting change. If you want to coach at a higher level, you need frameworks repeatable approaches that you can apply to any situation, not just once or twice, but every day with every client. This blog covers three foundational frameworks that give coaches an edge: structuring effective training programs, helping clients build real habits, and guiding people to true autonomy. Let’s break these down and see how you can use them for more impact and better results.

Read More
Frameworks Episode 20 Recap: How Dads Shape Family Health!

Frameworks Episode 20 Recap: How Dads Shape Family Health!

Fatherhood shapes the way a family lives, grows, and stays healthy. In this episode of Frameworks, I’m sharing three simple, powerful frameworks to guide health as a dad. Hear honest stories, get tips on setting family values, learn why being a real example matters, and find out how to make daily health a normal part of life. No fluff, just straight talk about what helps families thrive. Whether you’re a dad, future dad, or just someone who cares about raising strong kids, there’s something useful for you here.

Read More
Back Room Talk Coach Spotlight: From Athletic Curiosity to Coaching Mastery: Vidur Gupta’s Journey

Back Room Talk Coach Spotlight: From Athletic Curiosity to Coaching Mastery: Vidur Gupta’s Journey

This episode of Back Room Talk explores the coaching journey of Vidur, an OPEX coach based in India whose path from curious basketball player to seasoned fitness professional demonstrates how early athletic experiences and a relentless pursuit of personal autonomy can shape a coaching practice centered on deep human connection. Vidur's story reveals how transitioning from group fitness models to individual design coaching allows for the kind of transformative relationships that define professional coaching excellence.

Read More
It’s Not About You! Create Content That Serves

It’s Not About You! Create Content That Serves

If your post sounds like “me, me, me,” your best clients scroll. They don’t want your highlight reel, they want help. Where you are today is miles ahead of the frustration they’re in, so while you intend to inspire, you can accidentally feel unrelatable. Influencers chase attention with self-centered content. Pro coaches serve. Today we flip the spotlight. Here’s how to turn “about me” posts into client-first content that earns watch-time, trust, and consults without feeling like an influencer.

Read More
Back Room Talk Coach Spotlight: Why Mitch Fischer Left Corporate Gyms for Private Coaching (And Never Looked Back)

Back Room Talk Coach Spotlight: Why Mitch Fischer Left Corporate Gyms for Private Coaching (And Never Looked Back)

Mitch Fischer, a coach with a background in multisport athletics and a gift for helping clients through every stage of their health journey. Mitch shares what it’s really like to go from a big box gym to running his own private practice, how he connects with clients facing menopause and body image challenges, and why creating a strong, supportive community matters so much. If you coach, want to coach, or simply love learning about health, you’ll get tons of actionable advice and relatable stories about overcoming setbacks, building trust, and helping others see their own potential. Plus, they talk about family, balancing business, and what really keeps good coaches in the game. Stick around for practical tips, honest moments, and resources you can use right away.

Read More
CoachRx Podcast Network Roundup September 4-17, 2025

CoachRx Podcast Network Roundup September 4-17, 2025

The CoachRx Podcast Network just dropped another incredible week of content, and this batch is something special. We're covering everything from cutting-edge coaching software and recovery protocols to complete training blueprints and the art of stepping back to level up. Here are the 7 must-listen episodes that are changing the game for coaches right now.

Read More
The Branding Advice No One Gives Coaches (But Should)

The Branding Advice No One Gives Coaches (But Should)

If your post triggers the “I’m being sold to” reflex, the scrolling thumb wins. On social, brand building earns interest. Direct response closes later, after you’ve earned the opportunity. This recap walks you through how to keep organic content in brand-building mode and where to “sprinkle” direct response so it converts without killing trust. You’ll get a 3-part hook formula, a quick scroll test, and the exact handoff from short form → weekly anchor → lead magnet → consult.

Read More
Back Room Talk Coach Spotlight: From Band Life to Coaching Excellence: Kyle Lampi's Journey Through Music, Fitness, and Finding Purpose

Back Room Talk Coach Spotlight: From Band Life to Coaching Excellence: Kyle Lampi's Journey Through Music, Fitness, and Finding Purpose

Get an inside look at the real life of a coach and entrepreneur who's shaping the fitness world from the ground up. Candace Dixon sits down with Kyle Lampy to explore his journey from an outdoor-loving kid to a seasoned fitness coach. Kyle talks about the lessons his dad taught him, building a career through tough times, and why keeping things simple always wins. He shares how listening to clients, making tiny changes, and creating real solutions can drive lasting results.

Read More
Frameworks Episode 18 Recap: How Stepping Back Made Me Better at Coaching & Educating

Frameworks Episode 18 Recap: How Stepping Back Made Me Better at Coaching & Educating

Get an inside look at why the OPEX Method was built and what drives the passion behind it. In this video, you’ll hear about stepping back from day-to-day coaching, launching a new fitness concept, and returning to lead coach education at OPEX full-time. Learn how the course and community are evolving, why the fitness industry needs stronger principles, and what sets OPEX apart in the world of coaching education. If you’re ready to reconnect as an OPEX coach or looking for a new direction in your coaching journey, discover how you can join a supportive, thriving community focused on helping you make a difference and build real value as a professional coach.

Read More