Lead Magnets That Convert: How to Attract and Warm Up Coaching Leads
What Is a Lead Magnet, Really? It’s not “just a freebie.” A lead magnet is a high-value resource you offer in exchange for someone’s email (or phone number) so you can follow up and build a relationship over time. It should solve a specific problem, feel worth it, and help someone experience a preview of what it’s like to work with you. It’s not fluff. It’s trust-building.
Episode 2 Recap: Longevity Strength Training Principles – Why Intent Beats Intensity
In Episode 2 of Frameworks, Carl Hardwick peels back the layers on a topic most coaches think they’ve mastered: strength training. But this time, it’s not about reps, percentages, or program hacks. It’s about principles—the foundational ideas that separate short-term progress from sustainable, long-term development.
Beyond the Post: A Fitness Coach’s Guide to Real Marketing
Beyond the Post: A Fitness Coach’s Guide to Real Marketing Subtitle: If your only marketing strategy is posting on Instagram, you’re missing the system that actually grows your coaching business.
Introducing Frameworks with Carl Hardwick: A Podcast for Coaches Who Want to Build Something That Lasts
Welcome to the debut episode of Frameworks with Carl Hardwick — a podcast built for fitness coaches who want to go beyond surface-level tactics and start building a coaching practice that actually lasts.
The Coach’s Advantage: Why You Already Have What It Takes to Market Confidently
You’re not “bad at marketing.” You’ve just been looking at it the wrong way. You already have what it takes to build a marketing system that works. Marketing isn’t a different job. It’s coaching — applied outside the session.
April On the Airwaves:10 Fresh Episodes Every Coach Should Queue Up
April episodes dropped serious coaching wisdom across the CoachRx Podcast Network. From origin‑story mindset shifts to nuts‑and‑bolts taper templates, these nine standout episodes will sharpen how you design programs, communicate with clients, and future‑proof your coaching career.
Welcome to Marketing for Fitness Coaches
The show that helps you treat marketing like a natural extension of your coaching practice — not a separate job you dread. I’m your host, Kandace Dickson — CMO at OPEX and CoachRx — And each episode, I’ll share systems, strategies, and mindset shifts that help you market with the same care, consistency, and purpose you bring to your clients.
Coaching Women Through Perimenopause and Menopause: A Comprehensive Guide
Are you a fitness coach looking to better support your female clients through the changes of midlife? It's time to understand the unique challenges women face during perimenopause and menopause. In this guide, Coach Haley Milard provides practical strategies, insights, exercise modifications, and nutrition advice for this significant life stage.
CoachRx Brand Ethos: In Defense of the Coach-Client Relationship
CoachRx stands for coaches who understand their impactful role: servant, exemplar, leader, and humble guide in a client's fitness journey. We believe coaching is fundamentally a relationship—one built on trust, expertise, and personalized attention that cannot be automated, templated, or reduced to entertainment.
CoachRx Programs: Cluster Sets For Strength Program Design Template Overview
Ever wonder how top coaches build strength programs that actually work? It's not just about throwing heavy weight around. It's about balancing intensity and volume in a way that drives results. Today, we're diving into a program from CoachRx called "Cluster Sets for Strength" with Ashley to see how the pros do it.
How Dr. David Skolnik Switched to CoachRx To Grow His Coaching Business
Imagine switching to a new platform and having everything—clients, programs, all your hard work—moved over for you in under 24 hours. Sounds like a dream, right? That's exactly what happened when Dr. David Skolnik made the jump to CoachRx. Let's explore why this switch is a win for him and could be for you too.
Back Room Talk Coach Spotlight: Robin Steyvers - Building Fitness Coaching Retreats That Combat Isolation and Create Community
A look inside the world of Robin Steyvers, a fitness coach who's redefining professional coaching by bringing coaches and entrepreneurs together through immersive retreats. From his early days helping friends at outdoor calisthenics parks to running Viomatico retreats on the beautiful island of Madeira, Robin shares his journey coaching and prioritize deep relationships.
CoachRx Programs: Studying Program Templates To Learn Program Design
Ever feel lost trying to figure out the best order for exercises in a program? You're not alone! Many coaches, especially when starting out, struggle with program design. It's easy to get caught up in what exercises to use, but the why is often missed. The good news is that analyzing program templates created by expert coaches can unlock the secrets behind effective program design.
Scaling your Coaching: How to Write 100 Individualized Training Plans a Week
As fitness coaches, we've all faced that moment of overwhelm—staring at a screen with dozens of client programs to write and wondering how to maintain quality without working around the clock. Creating truly individualized programs at scale remains one of the greatest challenges in professional coaching.
Coaching Training Blocks: A Strategic Approach to Client Progression
Elite coaches know that structured training is the key to client success. Rather than random workouts, effective programming uses distinct training blocks—accumulation, intensification, pre-competition, competition, and deload—to create consistent progress for clients at every level.
Coaching a Novice Client: Effective Strategies for Fitness Professionals
Every coach has encountered them—new clients, 30 years old, never trained before, looking with a mix of hope and uncertainty. Experienced coaches view these clients not as challenges but as incredible opportunities to make a lasting impact.
Coaching the Concentric: How to Transform Your Clients' Training Through Tempo
As coaches, we often emphasize the eccentric phase of movements to our clients: "Lower it slowly," "Control the descent." But how much attention do we give to the concentric (lifting) portion? In my years of coaching, I've found that mastering concentric tempo can be a game-changer for client results.
Coaching Resistance Training Progression: A Strategic Framework
Effective coaches understand that resistance training progression extends far beyond simply adding weight to the bar. When coaching clients through their resistance training journey, a structured approach to progression based on training age, individual capacity, and specific goals creates sustainable results.
Community Call Recap: How to Approach Short-Term Clients Without Compromising Your Coaching Integrity
In our April Community Call, coaches from around the world shared strategies for navigating these challenging scenarios while maintaining professional integrity and building sustainable relationships.
HYROX Program Design Templates Beginner & Advanced
Two comprehensive HYROX programs design templates inside CoachRx, designed by experienced coaches who understand both the demands of the event and how to prepare athletes at any level. Access both the Beginner and Advanced HYROX programs now inside CoachRx and position yourself as a leader in functional fitness.