
Pro Tip: Improve Movement Quality Through Video Analysis inside CoachRx
Ever feel like you're coaching blind when clients train remotely? You program the perfect squat progression, but have no idea if they're actually hitting depth or if their knees are caving in. Here's the truth: movement quality is the foundation of everything we do as coaches. Without it, even brilliant programming becomes guesswork.

Program Design Is An Art. Your Canvas Just Got An Upgrade.
Today, we're excited to announce two upgrades to your CoachRx workspace, a refined client calendar design and single exercise drag & drop that enhance how you create and visualize programming for your clients.

Pro Tip: Deliver Client Meal Plans with CoachRx
When a meal plan is truly individualized, accounting for food preferences, cooking skills, schedule constraints, and metabolic needs, it becomes a powerful coaching tool. The key is delivery and implementation.

Pro Tip: Assess Nutrition Readiness and Progression with CoachRx
Nutrition readiness exists on a spectrum. Some clients have never thought about food beyond taste. Others need fine-tuning for specific goals. The art of coaching lies in recognizing where each client sits and meeting them exactly there.

Local Isn’t Dead: Why Online Fitness Coaches Still Need a Local Presence
In this episode of Marketing for Fitness Coaches, Kandace breaks down: What “local” really means in the digital era (hint: it’s about relational proximity, not geography) How local awareness builds trust 10x faster than cold content 5 simple ways to activate your local presence, even without a physical gym

Episode 6 Recap: Medicine 3.0 and the Future of Coaching
The healthcare system is shifting. Reactive care is no longer enough. Precision, prevention, and behavior change are the new frontier. And fitness coaches? We’re not just part of it—we’re essential to it. In Episode 6 of Frameworks, Carl Hardwick sits down with Dr. Jesse Greer—physician, systems thinker, and co-founder of Preamble—to unpack what this shift means and where coaching fits into the future of health.

Community Call Recap: Mapping the Client Journey
Growing a coaching business isn’t just about getting more clients. Long-term success hinges on delivering a consistent experience, setting clear expectations, and building relationships that last. If you’ve ever felt like you’re chasing leads that ghost you or over-delivering with little payoff, you’re not alone. These common pain points often trace back to one thing: lack of clarity in the client journey

11 Fresh Episodes to Fuel Your Coaching (Plus a 4-Week HYROX Plan)
Since our last round up, the CoachRx Podcast Network delivered 11 new episodes that answer the questions you or your clients are probably asking. Here's your curated listen-list for immediate application.

The Referral Flywheel: How to Turn Great Coaching into Word of Mouth
If you’ve been building your marketing system with me step by step, you’re already creating trust, capturing leads, and inviting consults. But what if your next best clients are already in your world? Welcome to the power of referrals, the most underutilized marketing tool in the coaching space. In this episode, we dive into how to build a Referral Flywheel so that your coaching experience naturally creates consistent word of mouth.

Episode 5 Recap: Exercise Effectiveness Framework– How to Choose the Right Movements (Not Just the Flashy Ones)
We’ve all seen it—and maybe done it: Writing programs filled with exercises that look cool, feel hard, or follow the latest trend... but lack real purpose. In Episode 5 of Frameworks, Carl Hardwick gets straight to the point: Great coaching isn’t about being impressive. It’s about being effective. And it starts with choosing the right movements—for the right reasons.

Back Room Talk Coach Spotlight: How I Became an OPEX Coach While Working in Tech - Devin Wells Spotlight
This episode of Back Room Talk takes us inside the world of Devin Wells, a part-time coach at OPEX Round Rock who balances his coaching passion with a successful tech career. From his journey as an inquisitive client to becoming a coach who empowers others toward autonomy, Devin shares valuable insights on building genuine client relationships, the power of effective communication, and how AI can enhance (not replace) the coaching experience.

Episode 4 Recap: Coaching Is Leadership — How to Lead with Integrity, Not Just Intensity
Coaching is more than sets, reps, or cueing movement. It’s leadership—and in Episode 4 of Frameworks, Carl Hardwick (CEO of OPEX & CoachRx) unpacks what it truly means to lead your clients with integrity, clarity, and purpose.

Your Weekly Content Anchor: How to Pick It, Build It, and Stick With It
In this episode of Marketing for Fitness Coaches, we’re breaking down one of the most powerful parts of your system: the Weekly Content Anchor. This is the core piece of content — podcast, newsletter, blog, or video — that grounds your strategy, amplifies your voice, and helps potential clients trust you faster. If you’re tired of trying to “be everywhere” online, this is your permission to simplify.

Lead Flow That Converts: A Coach’s Guide to Turning Interest into Clients
In Episode 6, we’re tackling one of the most common sticking points for coaches: What do I do with leads once they opt in? How do I guide them from “interested” to “invested”? This episode walks you through a simple, repeatable lead flow system that helps you follow up with confidence, book more consults without feeling salesy, and turn conversations into clients without getting stuck in the DMs. Whether your leads come from a free resource, a referral, or Instagram DMs, this episode will help you map a clear, trust-building path to the first consult and beyond.

Episode 3 Recap: How to Program Aerobic Training — The Foundation Most Coaches Overlook
When coaches think performance, they often think power, speed, strength. But in Episode 3 of Frameworks, Carl Hardwick makes a bold and necessary statement: “Aerobic work is not optional. It’s foundational.” Far from being just “cardio,” aerobic training plays a critical role in everything from recovery and stress regulation to mood, cognition, and long-term health. And yet—it’s often misunderstood, misapplied, or ignored entirely.

AMA CoachRx Weekly Challenge: Address Fading BLG Enthusiasm
As fitness coaches, we've all experienced it—a new client starts their journey full of enthusiasm about tracking behaviors, lifestyle habits, and goals (BLG), but within weeks, their motivation mysteriously vanishes. Client check-ins become sporadic, lifestyle tracking becomes inconsistent, and once-detailed journal entries dwindle to occasional notes.

AMA CoachRx Weekly Challenge: Addressing Push-Pull Imbalances: A Coach's Guide to Shoulder Health and Performance
As fitness coaches, we've all encountered clients with noticeable strength disparities between pushing and pulling movements. These imbalances can significantly impact performance, movement quality, and long-term shoulder health. When a client uses the same weight on both sides despite visible asymmetries, it presents a complex coaching challenge that requires systematic assessment and thoughtful programming.

AMA CoachRx Weekly Challenge: The Masculine-Feminine Continuum as a Coaching Framework
As fitness coaches, we've all experienced those moments when our perfectly designed program seems to miss the mark with a particular client. The programming is sound, the progressions are appropriate, yet something in the communication just isn't connecting. This disconnect often stems not from a flaw in our technical knowledge, but from a misalignment in how we communicate with our clients.

AMA CoachRx Weekly Challenge: Individual Design Coaching Model
As fitness professionals, we've witnessed a significant shift in what clients expect from their fitness experience. The days of one-size-fits-all programming are waning as more clients seek personalized approaches tailored to their specific needs, goals, and circumstances. This transition toward Individual Design (ID) represents both a challenge and an opportunity for coaches committed to delivering transformational results.

Pro Tip: Create and Sell Programs Online with CoachRx
Looking to scale your coaching business beyond one-on-one clients? Creating and selling online programs is a powerful way to increase your impact and revenue without adding more hours to your day. With CoachRx's program selling feature, you can transform your coaching expertise into digital products that reach more people while maintaining the principles of personalized fitness that make OPEX coaching so effective.